Great question.  Here are just a few of the ways Industry Blender stands apart:

-    The personal profile allows you to “jump off the page” via your own video and imaging customization
-    IB represents you, your colleagues, and your business. 
-    You have the advantage of marketing directly to your industry, meaning you will get noticed
-    IB is less expensive and restricting than traditional advertising mediums
-    Investment in social networking is at an all time high, and its popularity is skyrocketing!